Romanticising Indian Summers – A Letter from My Marigold Summer

There is something about an Indian summer.
It doesn’t rush. It lingers. It teaches you how to stay a little longer — in conversations, in courtyards, in cotton.

As the days stretch into slow, golden hours, the country shifts into something softer. Mango trees begin to bloom, their scent drifting into quiet homes where ceiling fans turn like time. Cities take on a honeyed glow — Delhi, Jaipur, Lucknow — each one whispering a different kind of story through its walls.

This is not the summer of clichés. It’s not about heatwaves and holidays.
It’s about the silkiness of mulmul on your skin.
The shade of gulmohar trees.
The sound of your grandmother telling you how her linen dohar was stitched in Jaipur 40 years ago and still breathes easy.

It’s the way marigolds pile up in temple baskets and mustard fields sway like lullabies.
The way cotton smells after drying in the sun.
The way history lives not in textbooks, but in textiles — passed down from hand to hand, loom to loom.

At My Marigold Summer, we began with a simple question:
What if clothing didn’t chase seasons, but held onto memory?
What if a dress could feel like a homecoming?

We named the brand after a flower that represents both celebration and ritual — the marigold. Ubiquitous in India, yet always special.
Our summer isn’t just a season. It’s a feeling.
One that travels through handwoven cottons, embroidered details, and heritage patterns you can wear in New York, Naples, or Nairobi — but that always trace back to India.

Because here, fashion is not about newness. It’s about roots.

We write this as a love letter to the India you may not have met yet.
The one with slow breakfasts in stone verandahs.
The one where the Red Fort stands guard over centuries of craft.
The one where a simple white kurta carries the weight of royal lineage and rebellion alike.

If you’ve never walked through Lodhi Garden at 5PM on a June evening, or smelled jasmine braided into freshly washed hair, or watched a craftsman embroider gold onto cream fabric by hand — let this be your first postcard.

Signed in cotton and stitched with care,
~ From India, with love
My Marigold Summer