{"title":"Kashmiri Phirans","description":"\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0659\/4874\/5809\/files\/ChatGPT_Image_Jan_5_2026_04_22_21_PM.png?v=1767610365\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-start=\"357\" data-end=\"711\"\u003eKashmir is a land of quiet beauty and deep craftsmanship. For generations, the valley has shaped how warmth is worn — through phirans, shalwars, and winter layers that carry both comfort and grace. From the time of queens to everyday life in the valley, these garments have been part of Kashmir’s rhythm, passed down with pride from one hand to the next.\u003c\/p\u003e\n\u003cp data-start=\"713\" data-end=\"994\"\u003eEvery Kashmiri takes pride in what they create. The craft here is patient, personal, and deeply rooted in family traditions. A phiran is not hurried — it is made slowly, with care, and with the knowledge that it will keep someone warm through long winter evenings, year after year.\u003c\/p\u003e\n\u003cp data-start=\"996\" data-end=\"1439\"\u003eAt My Marigold Summer, we hope to honour and sustain this living craft. We work in small, order-led drops with a belief in fair profit sharing, so the time and skill behind each piece is truly valued. When you choose a Kashmiri phiran, you help us reconnect with the valley and its artisans — who are always joyful to share their craft with you. In doing so, you add a little more warmth to Kashmir, and a little Marigold magic to your winter.\u003c\/p\u003e","products":[{"product_id":"handwoven-shalimar-kashmiri-garden-phiran","title":"Handwoven Shalimar Kashmiri Garden Phiran","description":"\u003cp data-start=\"971\" data-end=\"1278\"\u003eWrap yourself in the quiet splendour of Kashmir. The \u003cstrong data-start=\"1026\" data-end=\"1055\"\u003ehandwoven Kashmiri Phiran\u003c\/strong\u003e is a timeless winter silhouette — warm, elegant, and adorned with the valley’s iconic floral embroidery. Every motif reflects the artistry of Kashmiri craftspeople, whose work has defined the region’s beauty for centuries.\u003c\/p\u003e\n\u003cp data-start=\"1280\" data-end=\"1519\"\u003eA phiran is traditionally designed as a \u003cstrong data-start=\"1320\" data-end=\"1358\"\u003erelaxed, free-size outerwear piece\u003c\/strong\u003e, draping effortlessly over the body while keeping you cocooned in comfort. This edition celebrates that ease — soft, graceful, and flattering on all body types.\u003c\/p\u003e\n\u003cp data-start=\"1521\" data-end=\"1691\"\u003ePerfect for \u003cstrong data-start=\"1533\" data-end=\"1618\"\u003ewinter soirées, festive gatherings, travel, intimate dinners, and holiday parties\u003c\/strong\u003e, this embroidered phiran adds a touch of Kashmiri glamour to any outfit.\u003c\/p\u003e\n\u003cp data-start=\"1693\" data-end=\"1964\"\u003e\u003cstrong data-start=\"1693\" data-end=\"1715\"\u003eFit \u0026amp; Measurements\u003c\/strong\u003e\u003cbr data-start=\"1715\" data-end=\"1718\"\u003e\u003cstrong\u003eFree size\u003c\/strong\u003e — designed to embrace most body shapes comfortably. (Fits XS–L)\u003cbr data-start=\"1779\" data-end=\"1782\"\u003e• \u003cstrong data-start=\"1784\" data-end=\"1795\"\u003eLength:\u003c\/strong\u003e 42.5 inches\u003cbr data-start=\"1807\" data-end=\"1810\"\u003e• \u003cstrong data-start=\"1812\" data-end=\"1830\"\u003eSleeve length:\u003c\/strong\u003e 23 inches\u003cbr data-start=\"1840\" data-end=\"1843\"\u003eIts flowy, unstructured form ensures a warm yet elegant profile, layered beautifully over dresses, knits, or evening wear.\u003c\/p\u003e\n\u003cp data-start=\"1966\" data-end=\"2066\"\u003eA woven tribute to Kashmir’s heritage — \u003cstrong data-start=\"2006\" data-end=\"2066\"\u003ecrafted to be cherished, worn, and celebrated for years.\u003c\/strong\u003e\u003c\/p\u003e","brand":"mymarigoldsummer.com","offers":[{"title":"One size","offer_id":58520970199121,"sku":null,"price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/4874\/5809\/files\/WhatsApp_Image_2025-12-26_at_14.24.43.jpg?v=1767639170"},{"product_id":"pomegranate-winter-phiran-hand-embroidered-in-kashmir","title":"Pomegranate Winter Phiran – Hand-Embroidered in Kashmir","description":"\u003cp data-end=\"1475\" data-start=\"1425\"\u003eA winter classic, reimagined for modern wardrobes.\u003c\/p\u003e\n\u003cp data-end=\"1784\" data-start=\"1477\"\u003eThe Pomegranate Embroidered Kashmiri Phiran Dress is inspired by traditional Kashmiri winterwear, designed to be worn far beyond its origins. Crafted in a deep pomegranate red, this piece carries warmth, richness, and quiet elegance — a colour long associated with abundance and celebration across cultures.\u003c\/p\u003e\n\u003cp data-end=\"1784\" data-start=\"1477\"\u003eDelicate floral embroidery frames the neckline and flows across the front and sleeves, echoing centuries-old Kashmiri hand-embroidery traditions. The silhouette is relaxed and effortless, allowing the embroidery and fabric to take centre stage.\u003c\/p\u003e\n\u003cp data-end=\"1784\" data-start=\"1477\"\u003e\u003cspan\u003eA phiran is traditionally designed as a \u003c\/span\u003e\u003cstrong data-end=\"1358\" data-start=\"1320\"\u003erelaxed, free-size outerwear piece. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1784\" data-start=\"1477\"\u003e\u003cstrong data-end=\"1358\" data-start=\"1320\"\u003e\u003cstrong data-end=\"1715\" data-start=\"1693\"\u003eFit \u0026amp; Measurements\u003c\/strong\u003e\u003cbr data-end=\"1718\" data-start=\"1715\"\u003e\u003cstrong\u003eFree size\u003c\/strong\u003e\u003cspan\u003e — \u003c\/span\u003e\u003c\/strong\u003edesigned to embrace most body shapes comfortably. (Fits XS–L)\u003cstrong data-end=\"1358\" data-start=\"1320\"\u003e\u003cbr data-end=\"1782\" data-start=\"1779\"\u003e\u003c\/strong\u003e• Length: 44.5 inches\u003cbr data-end=\"1810\" data-start=\"1807\"\u003e• Sleeve length: 21 inches\u003c\/p\u003e\n\u003cp data-end=\"1784\" data-start=\"1477\"\u003eCare: Dry clean only\u003c\/p\u003e\n\u003cp data-end=\"1784\" data-start=\"1477\"\u003eOrigin: Made in India\u003c\/p\u003e\n\u003cp data-end=\"1784\" data-start=\"1477\"\u003ePlease note: Colours may appear slightly different in photographs due to lighting, screen settings, and natural variations in fabric. Each piece is unique and may vary subtly in tone.\u003c\/p\u003e","brand":"mymarigoldsummer.com","offers":[{"title":"One size","offer_id":58521376260177,"sku":null,"price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/4874\/5809\/files\/IMG-4135.png?v=1767639322"},{"product_id":"firozi-woolen-kaftan-phiran-hand-embroidered-in-kashmir","title":"Firozi Woolen Kaftan Phiran — Hand-Embroidered in Kashmir","description":"\u003cp\u003e\u003cstrong\u003eLimited availability — only 2 pieces remain!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003eFirozi\u003c\/strong\u003e — a colour long associated with calm, clarity, and Kashmiri skies after winter snow.\u003cbr data-start=\"474\" data-end=\"477\"\u003eNeither loud nor muted, it carries a quiet richness that draws attention without asking for it. \u003c\/p\u003e\n\u003cp\u003eDesigned as a \u003cstrong\u003efree-size phiran \u003c\/strong\u003ethat drapes effortlessly across body types.\u003cbr data-start=\"664\" data-end=\"667\"\u003eLength: \u003cstrong data-start=\"675\" data-end=\"690\"\u003e44.5 inches\u003c\/strong\u003e | Sleeve length: \u003cstrong data-start=\"708\" data-end=\"721\"\u003e21 inches\u003c\/strong\u003e — relaxed, forgiving, and easy to wear from morning to evening.\u003c\/p\u003e\n\u003cp data-start=\"805\" data-end=\"1024\"\u003e\u003cstrong\u003eHand-embroidered\u003c\/strong\u003e in Kashmir and made in small batches, this phiran honours time, skill, and tradition. \u003c\/p\u003e\n\u003cp data-start=\"805\" data-end=\"1024\"\u003e\u003cstrong\u003eWith every purchase, you help\u003c\/strong\u003e add warmth and sunshine to the lives of Kashmiri artisans who keep this craft alive.\u003c\/p\u003e\n\u003cp\u003ePerfect for \u003cstrong\u003ewinter lunches, high teas, intimate dinners\u003c\/strong\u003e, or slow evenings by the fire. Expect questions — this is the kind of piece people remember and ask about.\u003c\/p\u003e\n\u003cdiv class=\"flex flex-col text-sm pb-25\"\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-694fba0c-349c-8323-8e7a-cfe9759f9a1c-1\" data-testid=\"conversation-turn-58\" data-scroll-anchor=\"true\" data-turn=\"assistant\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"22f8a93e-017e-4408-b871-ac4436ba7a38\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" data-message-model-slug=\"gpt-5-2-instant\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\u003cul\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong\u003eCare\u003c\/strong\u003e: Dry clean only\u003c\/li\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong\u003eOrigin\u003c\/strong\u003e: Made in Kashmir, India \u003c\/li\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong data-start=\"1432\" data-end=\"1443\"\u003eFabric:\u003c\/strong\u003e Wool blend\u003c\/li\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong data-start=\"1543\" data-end=\"1552\"\u003eDrop:\u003c\/strong\u003e Limited, order-led\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstrong data-start=\"1581\" data-end=\"1621\"\u003e\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"mymarigoldsummer.com","offers":[{"title":"One size","offer_id":58578292736081,"sku":null,"price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/4874\/5809\/files\/7bae5c20-fd49-407e-a880-aed89d0a65d3-md.jpg?v=1767638877"},{"product_id":"zarin-gold-chinar-woolen-phiran-hand-embroidered-in-kashmir","title":"Zarin Gold Chinar Woolen Phiran — Hand-Embroidered in Kashmir","description":"\u003cp\u003eZarin is a deep golden-mustard hue — warm, luminous, and quietly regal. Inspired by winter light against Kashmiri chinar trees, it brings richness to cold days without feeling heavy or loud.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis free-size woolen phiran\u003c\/strong\u003e is hand-embroidered in Kashmir and designed to fall gracefully across body types.\u003cbr data-start=\"1134\" data-end=\"1137\"\u003e\u003cstrong data-start=\"1137\" data-end=\"1187\"\u003eLength: 41.5 inches | Sleeve length: 22.5 inches\u003c\/strong\u003e — relaxed, forgiving, and effortlessly elegant.\u003c\/p\u003e\n\u003cp\u003ePerfect for winter lunches, gallery visits, travel days, and intimate dinners.\u003cbr data-start=\"1336\" data-end=\"1339\"\u003eWith every purchase, you help add warmth and sunshine to the lives of Kashmiri artisans who carry this craft forward.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong\u003eCare\u003c\/strong\u003e: Dry clean only\u003c\/li\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong\u003eOrigin\u003c\/strong\u003e: Made in Kashmir, India \u003c\/li\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong data-start=\"1432\" data-end=\"1443\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eWool blend\u003c\/li\u003e\n\u003cli data-end=\"1784\" data-start=\"1477\"\u003e\n\u003cstrong data-start=\"1543\" data-end=\"1552\"\u003eDrop:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eLimited, order-led\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"mymarigoldsummer.com","offers":[{"title":"Default Title","offer_id":58578419122257,"sku":null,"price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/4874\/5809\/files\/38f8633f-458c-4920-b19f-a3cc778facaf-md.jpg?v=1767639067"}],"url":"https:\/\/mymarigoldsummer.com\/collections\/kashmiri-phirans.oembed","provider":"mymarigoldsummer.com","version":"1.0","type":"link"}